Supertape transforms its uptime with BOBST DIGITAL MASTER 340 and MASTER M6

Mex, Switzerland, 10 November 2026

The adhesive specialist company, which already has a decades-long partnership with BOBST, invested in two machines in response to clients’ desires for faster, more adaptable production. The results speak for themselves.

Reaffirming a collaboration that has taken place over the past 36 years, multinational manufacturer Supertape purchased a DIGITAL MASTER 340 and MASTER M6 press from BOBST when streamlining its label printing process. United in commitments to efficiency, rigid quality assurance and flexibility in the face of an ever-changing market, the two companies knew that strengthening their relationship would have clear material benefits.

As a result of these purchases, Supertape has seen its uptime rise by 20%, illustrating a major boost in productivity that ensures the company’s leading position in the industry.

Following the acquisition of a label company, Supertape recognized that its original six-machine setup would be an inefficient use of space and energy consumption. Instead of five flexo presses and a digital toner machine, Supertape now has just two BOBST presses performing at greater capacity. But it was not just a matter of space. As a company that works with food packaging and has built its reputation on unflagging quality, the result of the streamlining had to boost productivity without compromising on consistency.

Both the DIGITAL MASTER 340 and MASTER M6 from BOBST use TPO-free, UV-curable inks that offer complete compliance with international food safety ordinances, protecting the position of Supertape in the food and beverage market. Given these presses were new to Supertape, BOBST services provided in-depth training on all aspects of the machines, ensuring employees became highly familiar with the processes involved.

The DIGITAL MASTER 340 is a modular all-in-line label press offering full customizability. With a 1200 DPI resolution including the option of digital white, BOBST regards it as the ideal combination of flexo and digital printing. Leander Dekke, Production Manager at Supertape, said of the press: “With the new DIGITAL MASTER 340 we were able to change a lot of previously manual labels to digital, which obviously gave less changeover times, less cost in plate – and with ACCUCHECK we are able to identify quality issues really fast.”

ACCUCHECK, an inline quality assurance software that monitors for any defects and detects them before any time-intensive issues are caused, is included on both BOBST presses used by Supertape. Says Leander: “It helps us to keep the costs down and the quality up.” And BOBST Connect, an all-in-one digital platform that enhances and improves packaging productivity, has enabled Supertape to monitor all its machines from any location at any time, securing quality assurance.

The MASTER M6, a centralized and fully digitalized flexo press using DigiFlexo automation, has been similarly well-received by Supertape. According to Leander: “The MASTER M6 gives us a lot of ability to help out with the tape production. While many companies make use of third parties in labelling, the enhancing and inline finishing capabilities of the MASTER M6 have enabled us to do everything in-house. It gives us enormous advantages on delivery time and cost-efficiency.”

By purchasing these presses, Supertape has been able to optimize its performance in new ways. Average uptimes have leapt from 50% to 70%, with between 90 and 100 meters of labelling being printed per minute. This considerable boost to production capacity is vital when clients demand faster, more adaptable runs, and illustrates the continuing success of Supertape’s collaboration with BOBST.

Herbert van Arkel, Commercial Director at Supertape, commented: “Working together with BOBST for more than 36 years, and now with the new investments, will give us a new future in the label industry. We are sure that our relationship will last for the coming decades.”

BOBST Sales Manager Phil Baldwin agreed: “It is always a privilege to work with a company over the span of so many years, and we’re proud of continuing to develop our long-term partnership with Supertape. Its work in adhesive labelling is truly cutting-edge, and as such it needs the type of machinery that can be customized while retaining that core of quality and speed. We’re excited to see where our presses can take them, now and in the future.”

Further information about the DIGITAL MASTER 340 and the MASTER M6 is available on the BOBST website.

The release can be downloaded here:

About BOBST
​We are one of the world’s leading suppliers of substrate processing, printing and converting equipment and services for the label, flexible packaging, folding carton and corrugated board industries. Our vision is to shape the future of the packaging world based on four pillars: connectivity, digitalization, automation and sustainability.
​Founded in 1890 by Joseph Bobst in Lausanne, Switzerland, BOBST has a presence in more than 50 countries, runs 21 production facilities in 12 countries and employs more than 6 300 people around the world. The firm recorded a consolidated turnover of CHF 1.622 billion for the year ended December 31, 2025.

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