BOBST builds on LOUPE Americas momentum with new technology and expanded capabilities

Mex, Switzerland, 21 September 2026

From live demonstrations in Chicago to hands-on trials in Atlanta, the business offers a first hint of what comes next for inline flexo.

BOBST closed a busy LOUPE Americas 2026 (Chicago, 15–17 September) having used the show to demonstrate how connected, automated production is helping converters cut complexity and deliver consistent results across labels, flexible packaging and folding carton. Customer engagement was strong throughout, with conversations centered on the proof points that matter most on the production floor: higher productivity, better quality, reduced waste and faster changeovers.

At the BOBST booth, live demonstrations of the DIGITAL MASTER 340 All-in-Line label press showed printing, embellishment and die-cutting in a single pass, with inline quality control and native integration between the UV inkjet digital engine and the automated flexo and converting modules. Alongside it, visitors explored application-driven solutions across every substrate and saw how the all-in-one digital platform, BOBST

Following the show, BOBST invites converters to continue the LOUPE momentum by visiting its Competence Center in Atlanta and its West Coast Demo Center, where the technologies seen in Chicago are available for live demonstration, trials, training and application development.

“LOUPE gave us three days of honest conversations about what converters are really up against, and our work starts when the show ends,” said John Ferreira, VP of Sales Flexible Packaging & Labels. “Everything we demonstrated in Chicago is now waiting in Atlanta, where customers can put it to work against their own applications. That is how a conversation on a booth becomes a validated solution on a production floor, and it is why we keep investing in the technology and the people that close that gap.”

BOBST encourages converters, partners and industry professionals to book a visit and turn what they saw at LOUPE into results in their own operations.

To book a visit to the BOBST Competence Center in Atlanta or West Coast Demo Center, go to: https://go.bobst.com/Loupe26USACCVisit.

The release can be downloaded here:

About BOBST
​We are one of the world’s leading suppliers of substrate processing, printing and converting equipment and services for the label, flexible packaging, folding carton and corrugated board industries. Our vision is to shape the future of the packaging world based on four pillars: connectivity, digitalization, automation and sustainability.
​Founded in 1890 by Joseph Bobst in Lausanne, Switzerland, BOBST has a presence in more than 50 countries, runs 21 production facilities in 12 countries and employs more than 6 300 people around the world. The firm recorded a consolidated turnover of CHF 1.622 billion for the year ended December 31, 2025.

Press contact:
​Gudrun Alex
​BOBST PR Representative
​Tel.: +49 211 58 58 66 66 ​
​Mobile: +49 160 48 41 439
​Email: gudrun.alex@bobst.com

Katie Graham
​MarCom Director Americas
​Bobst North America Inc.
​Tel.: +1 973 226 8000
​Mobile: +1 404 308 3480
​Email: katie.graham@bobst.com

Follow us:
​LinkedIn: www.bobst.com/linkedin ​
​YouTube: www.bobst.com/youtube